This privacy policy sets out how We, (“Bluestar Extrusion Pvt. Ltd. ”, “We”, “Us”, or “Our” ), having its registered office at Gat No. 595-596, Near Bansipaper Mill, Samdoli Dist. Sangli-416416,Maharashtra-India, and the proprietor of the website www.bluestarextrusion.com or the Bluestar Extrusion Pvt. Ltd. mobile application (hereinafter together referred to as the “Portals”), uses and protects any information that You, i.e., the User, provide Bluestar Extrusion Pvt. Ltd. when You access or use the Portals or any services offered to You through the Portals (“Services”). Bluestar Extrusion Pvt. Ltd. is committed to ensuring that Your privacy and personal information is secure and protected. Bluestar Extrusion Pvt. Ltd. stores and processes any of Your Information, which includes your personal information, financial information, and other sensitive information, in accordance with the Information Technology Act, 2000 and the Rules made thereunder as well as according to the provisions of this Privacy Policy. By accessing and/or using the Portal, You consent to the collection, storage, use, and disclosure of your information and signify Your agreement to the terms of this Privacy Policy. If You object to Your Information being used in the manner prescribed by law or under this Privacy Policy, please refrain from accessing, using, or continuing to use the Portals. If You do not agree with any or all of the terms of this Privacy Policy, please do not provide any information to Us and We recommend that You do not use or access the Portals.

This Privacy Policy shall be read in conjunction and together with the Terms and Conditions available on the Portals. Any capitalized terms that are not defined in the Privacy Policy shall be construed to have the meaning attributed to them under the Terms and Conditions.

1. Information We collect
   
   

   1. We may collect name and occupation, contact information including mobile number and email address, login credentials, profile picture, demographic information such as preferences and interests, language preferences, sensitive financial information- for payments, location, PIN code, gender, age, date of birth, IP address, browser details, internet service provider, unique device identifiers, advertising identifiers, serial number, device motion information, mobile network information, browser plug-in types and versions, Portals usage patterns and activity, including without limitation the items that you browse, purchase, download, read, watch and otherwise access, any content provided by You to Us, including without limitation reviews, order and purchase details and history, preferred vendors, any special merchant requests, and any other information provided to Us by You through the Portals, through any interactions with the customer service or otherwise.

   2. We may collect information of Your interaction with Our Services, and Your preferences and settings, including without limitation, type of Services availed by You, comments, domain names, searches and interaction with search results, number of clicks, length of use of Portal by You. We may also collect information through Our Bluestar Extrusion Pvt. Ltd. advertising services. It collects user activity and browsing history within the Portals and across third-party sites and online services, including those sites and services that include our embedded or tracking technologies including without limitation widgets, plug-ins, ad pixels, buttons, or cookies.

   3. In the event that purchases are made by You through the Portal, We also collect information regarding the amounts charged, details regarding use of any promotional codes, and other details related to the transaction.

   4. In the event that You avail Our Services as a delivery partner, we may collect details of Your location, identification documents issued by the government, in addition to contact details and other information required for the purposes of background verification. We also record and store any calls with Us made from the device used to provide Services, in addition to call, SMS, location and address details.

   5. Additionally, when the mobile application is downloaded or the Portals accessed, We automatically collect information such as IP address, device type, device registration, operating system, settings, device permissions, usage, firmware version, configuration, signal strength, search queries, network interaction, unique device identification numbers, internet browser type, ISP, operating system, mobile carrier and network from which internet is accessed, general geographic location (country, city). We may also access metadata and information about other files stored on Your device, including without limitation, photographs, audio and video files, contacts and address book, calendar information in the event that you access Our Services through the Bluestar Extrusion Pvt. Ltd. mobile application. You may choose to restrict Our access to such information. This may prevent You from taking full advantage of the Portals.

2. Why do We collect personal information?
   
   

   • We collect your personal information in order to provide you a superior customer experience and, as necessary, to administer or business It allows us to provide you with easy access to our products and services, and in particular, the items and programs that may be of most interest to you. Further elaboration as to why we collect personal information can be found in the section below titled “How is the information used?”.

3. How is the information obtained?
   
   

   • We collect personal information when You provide us the information, or We collect it automatically or We collect it when We receive it from others. We may obtain information as provided or published by You on the Portals. We may also obtain information about You, from any e-mails, calls, communication, etc. that You send to Us. Additionally, we also about information about You from tracking or embedded technologies such as cookies, inter alia. We may receive information that You submit to any third-party website You access from links contained within the Portals. You are advised to consult the privacy policy of such Third-Party Websites to understand how they use Your information and sensitive personal data. Bluestar Extrusion Pvt. Ltd. shall not be responsible or liable for use or misuse of the same by Third-Party Websites. If You access the Portals through any third party or a social media platform, We may collect Your user ID or user name, any information and data that such third-party platform is permitted by You to share with Us, and any other information that is made publicly available by You on the social media service.

4. How is the information used?
   
   

   • By accessing or using our Portals, You convey Your understanding of and acceptance to Our collection, processing, and storage of Your information. You also hereby understand and accept that the information collected is for a lawful purpose connected with the functioning of the Portals and providing You Services. You hereby communicate to Us Your consent to the collection, storage, use, disclosure, transfer, processing of the personal information for the purposes set out herein and in the manner set out herein and permitted under applicable laws. Such information is collected, stored, and used in order to better understand Your preferences, to provide You improved Services, and in particular for the following reasons:

   • 1. Your use of online sites, apps, and Services:
        To administer the Portals and to enable Your access to and use of the Portals and its Services, provide services related to the account, create, maintain, and update user accounts on the Portals and authenticate You as a User, maintain Your search and purchase history, reading preferences, and similar information about Your use of the Portals and Services, and as otherwise described in this privacy statement, enable , facilitate and process payments, coupons, and other transactions, in addition to administering loyalty and rewards programs, help You to use our services faster and easier.

     2. Communications and marketing:
        To resolve to Your queries, requests, and process choices, and to facilitate communication between You and the delivery partners or customers to ensure completion of deliveries, contact You (such as by text message, email, phone calls, mail, push notifications, or messages on other communication platforms) to provide information like purchase confirmations and updates, to market and promote Our products and services or for any other purpose as may be set forth herein.

     3. Other business purposes and compliance:
        To conduct surveys, market research, and data analytics, to maintain, improve, research, and measure the effectiveness of our Portals, activities, tools, and services, to monitor or record emails, calls, chats, and other communication made by You with Our customer service team and other representatives, in addition to any communications published on the Portal for quality control, training, dispute resolution, and as described in this Privacy Statement, to personalise and improve Our Services and Portals, to enhance the security of Our Portal, for troubleshooting, to create aggregated or otherwise anonymized or de-identified data, which we may use and disclose without restriction where permissible, to ensure security of the Portals, verification and identification of customers, to prevent and examine fraud and unauthorized and illegal activities, defend against claims and other liabilities, and management of other risks associated thereto, to ensure compliance with all applicable laws, protect the rights and interests of Bluestar Extrusion Pvt. Ltd. and that of Our Users, defend ourselves, and respond to law enforcement, other legal authorities, and requests that are part of a legal process, comply with applicable security and other such due diligence laws and requirements, operate our business using lawful business purposes and as permitted by law of India.

5. Permissions for location-based Services
   
   

   • Based on the settings and permissions of Your device and whether or not You choose to take part in any programs introduced by Us, We may also collect information related to the location of Your device. Such location-related information may use inter alia technologies and tools such as GPS signals, cell phone towers in proximity to Your device, Wi-Fi, Bluetooth. We collect this information, if You consent to enabling of certain location-based service through the application or Portal or other program (either at the instance of the initial login or later). To disable location capabilities of the app, You can log off or change Your mobile device’s settings.

6. Links to third-party websites
   
   

   • The Portals may contain links to third-party websites and content not governed by Bluestar Extrusion Pvt. Ltd. . Bluestar Extrusion Pvt. Ltd. has no control over any information provided by you to such third-party websites and shall in no way be responsible or liable for any information provided by You to such third-party websites or for the misuse of such information. You should check the privacy policy of such third-party websites to find out how they will use Your personal information and sensitive personal data or information.

7. How We use cookies and other similar tracking technologies
   
   

   • We may use cookies, pixel tags, web beacons, flash cookies and other similar technologies to obtain and store information of Your use of our Services and Portals.

   • A cookie is a small file which asks permission to be placed on Your device’s hard drive. Once You agree, the file is placed, and the cookie aids us in analysing the web traffic or intimates You when You visit a particular site. Cookies allow web applications or websites to respond to You as an individual. The web application/website can tailor its services in accordance with Your needs and preferences by collecting and retaining information about such needs and preferences. We use traffic log cookies to identify which pages are being used. This helps Us analyze data about traffic on our web page or Portal and make improvements to Our Portals in order to better suit customer needs. We only use this information for the purposes of statistical analysis and subsequently the data is erased. A cookie in no way provides Us access to Your device or to any other information about You, except the information that You opt to share with Us.

   • A pixel tag (or web beacon or clear GIF) I a tiny graphic with a unique identifier embedded in a webpage, ad, or email. It serves to track activity, ad impressions or clicks and also to access cookies stored on devices.

   • Overall, cookies and other technologies help Us provide You with a better experience on the Portals, by enabling Us to monitor which pages You find useful and which You do not and the popularity of pages. We also use cookies and other similar technologies to authenticate users, to retain information about user preferences, analysing the interest generated by Our content and efficacy of Our advertising campaigns. You can choose to accept or decline cookies. By default, cookies are accepted by a majority of the web browsers automatically, however, You may make modifications to Your browser settings in order to decline cookies. This may prevent You from taking full advantage of the Portals.

   • We may also allow third-party service providers to provide advertising and analytics services, and such third-party service providers may also use such technologies for the reasons aforementioned.

8. Sharing of Personal Information
   
   

   • This section sets out how and under which circumstances WE MAY DISCLOSE YOUR INFORMATION AND YOU HEREBY CONVEY TO US YOUR ACCEPTANCE OF AND CONSENT TO THE SAME. We may share Your information with:

   • 1. any third-party service provider, including without limitation payment processing entities, marketing and research firms, business providers, to whom disclosure is necessary to enable Us to provide You with the services which You wish to access on or through the Portals;

     2. any third-party platforms or advertisers for the purpose of serving advertisements on the Portals or other platforms. These third-party entities may use cookies and other similar tracking technologies for the purposed mentioned herein.

     3. any person/entity to whom such information is required to be disclosed to ensure compliance with applicable laws;

     4. any government or statutory authority or court of law or judicial forum to whom such information is required to be disclosed to ensure compliance with applicable laws. Such disclosure shall be made when We believe it necessary or appropriate to respond to any valid claims and legal process. Such disclosure may also be made to safeguard rights and interests of the Bluestar Extrusion Pvt. Ltd. , to ensure the safety of the public or any person or user, or for the prevention or cessation of any illegal, unauthorized, unethical activity or any other activity otherwise actionable under law;

     5. any person/entity to whom such information is required to be disclosed in order to effectuate enforcement Our rights;

     6. Our associate companies, business partners, agents or third parties solely for the purposes of rendering the Services, improving the Services or for marketing or promotional activity undertaken by or on behalf of Bluestar Extrusion Pvt. Ltd. ;

     7. any entity that legally acquires Bluestar Extrusion Pvt. Ltd. or the Portals.

   • Notwithstanding the foregoing, Bluestar Extrusion Pvt. Ltd. shall be entitled to disclose Your information to all companies within its group, or any other governmental authority as may be made necessary by law or by any directive or request from such governmental authority or through a third-party via a court process in the manner that Bluestar Extrusion Pvt. Ltd. , in its absolute discretion, deems fit or considers necessary and in its best interests to do so.

9. Opt-out
   
   

   • When you create an account on the Portal, you consent to receiving emails from Bluestar Extrusion Pvt. Ltd. . You have the option of opting out of commercial emails. Please note that You may not opt out of receiving administrative, service, or legal notices.

10. Record Retention
    
    

    • Your personal information shall be retained by us to ensure compliance with all applicable laws. Such retention shall be made for such duration as may be required to ensure that the purposes set forth in this Privacy Policy are fulfilled except in the event We are permitted or required to retain Your information for a longer period under applicable law. In the event that We intend to use Your information for the purpose of analysis over longer periods of time, we shall ensure that such information is de-identified, aggregated, or otherwise anonymized. The determination of such retention periods is based upon multiple factors including without limitation: the length of Your association with You, including any open accounts You may have with Bluestar Extrusion Pvt. Ltd. , or recent orders or other transactions You have conducted on Our Portals; whether We are under any legal obligations related to Your personal information. This may happen in the event that there are laws that make necessary such retention of records of Your transactions with Us; the existence of any any current and relevant legal obligations related to Your account or Your personal information, including contractual obligations, litigation holds, statutes of limitations, and regulatory investigations.

11. Security
    
    

    • We assure that We are dedicated to the protection and security of Your information. In order to prevent unauthorized access or use of Your information, We have implemented appropriate physical, electronic, and managerial procedures. We use services such as vault and token from third-party service providers to protect Your sensitive personal information. All such service providers and payment partners are Payment Card Industry Standards (PCI) compliant. You are responsible for maintaining the confidentiality of your user credentials. We advise you not to send or share your full payment method details through unencrypted electronic platforms. We understand the importance of data security and We want Your experience with Us to be as safe as possible. We have implemented reasonable safeguards and precautions to protect Your personal information. PLEASE UNDERSTAND THAT, WHILE WE STRIVE TO PROTECT YOUR INFORMATION AND DATA AGAINST POTENTIAL RISKS AND EXPOSURES, ABSOLUTE SECURITY CANNOT BE ASSURED ON THE WEB/OVER THE INTERNET. YOU COMPREHEND AND ACCEPT THAT ABSOLUTE SECURITY CANNOT BE ASSURED IN THE TRANSMISSION OF INFORMATION OVER THE INTERNET AND THAT THERE MAY BE CERTAIN RISKS ASSOCIATED THERETO. ALTHOUGH WE STRIVE TO SAFEGUARD AND SECURE YOUR INFORMATION AND PERSONAL DATA, WE CANNOT PROVIDE ANY GUARANTEES IN RESPECT TO THE PROTECTION OF THE SAME WHILE IT IS BEING TRANSMITTED TO OUR PORTALS AND ANY TRANSMISSION IS UNDERTAKEN AT YOUR OWN RISK.

12. Updates to the Privacy Policy
    
    

    • We revise Our Privacy Policy to meet any legislative or other requirements and to reflect Our practices. Bluestar Extrusion Pvt. Ltd. , thus, reserves the right to, at its sole discretion, change or modify this privacy policy at any time without prior notice. Such amendments made to the Policy shall take effect immediately upon being posted/published on the Portals. Your continued use of the Application following the posting of changes and/or amendments shall constitute an acceptance on Your part of such revisions to the policy.